| The stunning, castle-like bed and breakfast | | | | Barbara's cooking. Hopefully we'll get to grow |
| formerly called St. Bernard's Bed & Breakfast | | | | more, like tomatoes and other vegetables too." |
| - on the Oregon coast - now has a new name. St. | | | | New bungalows on the property are also in the |
| Bernard's has added another business partner, | | | | planning stages, which would serve as vacation |
| changed its name to Arch Cape House, and is in | | | | rentals. |
| the middle of other shifts in direction. | | | | Shaw comes from the fishing industry and the |
| This fall, owner Barbara Dau joined forces with a | | | | tech industry, most recently having worked with |
| new business partner, on-and-off Arch Cape | | | | AT&T and IBM, installing telecommunications |
| resident Robert Shaw. The result was St. | | | | equipment and software. Shaw ran his own fishing |
| Bernard's B&B becoming Arch Cape House | | | | boat business for 15 years, sailing between the |
| and an array of other interesting plans. | | | | coasts of Oregon and Alaska. In the 90's, he |
| The upscale lodging - just south of Cannon Beach, | | | | entered the tech world. His experience includes |
| in Arch Cape - has a distinctive architecture, built | | | | marketing on the Internet and various kinds of |
| to resemble something between a castle and | | | | business management, as well as |
| northwest ski lodge. It boasts gourmet, | | | | telecommunications technology. |
| home-cooked breakfasts, a wine social hour, and | | | | His family has been in the Arch Cape since the |
| unique rooms filled with antiques. | | | | 30's. His parents also run a small lodging there. |
| The new name is designed to make it easier to | | | | Shaw is bringing much of his tech and marketing |
| remember and identify the lodging's location, said | | | | knowledge to revamping the approach of many |
| Shaw. The new name also works better with | | | | aspects of Arch Cape House. Shaw and Dau are |
| their revamped website, allowing web surfers to | | | | looking at adding wireless Internet access. Shaw |
| more quickly notice the location. | | | | has already done much with their website, |
| "There's a new partner, a new website, and we | | | | including a much larger presence on the Net and |
| just thought it was a good time to change | | | | online booking for the lodging - which he says is |
| everything," said Shaw. "We're just trying to really | | | | currently responsible for a growing chunk of |
| let people know where we are and that here | | | | business at Arch Cape House. |
| they can get great food, hospitality and that | | | | The intertwining of promotions with other |
| unique architecture - all overlooking the beaches | | | | businesses has already begun. Arch Cape House |
| of Arch Cape." | | | | has linked some lodging specials and packages |
| Dau and Shaw are planning other changes and | | | | with EVOO Cooking School in Cannon Beach and |
| additions, including wine tasting dinners, featuring | | | | with other regional events. |
| local artists, cross promotions with other | | | | Arch Cape House is on East Ocean Rd., just north |
| businesses and events in Cannon Beach, and a | | | | of the Arch Cape Tunnel. 800-436-2848. |
| garden that will grow food for Dau's legendary | | | | For more on the Oregon Coast, the Cannon |
| breakfasts. | | | | Beach area, or romance specials on the coast, |
| Shaw is taking master gardener classes in | | | | see Oregon Coast Beach Connection, which |
| preparation. "I want to grow herbs for our own | | | | spotlights Valentine's Day secrets and spring break |
| food," Shaw said. "So we'll have organic foods for | | | | fun as well. |