| The stunning, castle-like bed and breakfast | | | | get to grow more, like tomatoes and other |
| formerly called St. Bernard's Bed & | | | | vegetables too." |
| Breakfast - on the Oregon coast - now has a | | | | |
| new name. St. Bernard's has added another | | | | New bungalows on the property are also in the |
| business partner, changed its name to Arch | | | | planning stages, which would serve as |
| Cape House, and is in the middle of other | | | | vacation rentals. |
| shifts in direction. | | | | |
| | | | Shaw comes from the fishing industry and the |
| This fall, owner Barbara Dau joined forces | | | | tech industry, most recently having worked |
| with a new business partner, on-and-off Arch | | | | with AT&T and IBM, installing |
| Cape resident Robert Shaw. The result was St. | | | | telecommunications equipment and software. |
| Bernard's B&B becoming Arch Cape House | | | | Shaw ran his own fishing boat business for 15 |
| and an array of other interesting plans. | | | | years, sailing between the coasts of Oregon |
| | | | and Alaska. In the 90's, he entered the tech |
| The upscale lodging - just south of Cannon | | | | world. His experience includes marketing on |
| Beach, in Arch Cape - has a distinctive | | | | the Internet and various kinds of business |
| architecture, built to resemble something | | | | management, as well as telecommunications |
| between a castle and northwest ski lodge. It | | | | technology. |
| boasts gourmet, home-cooked breakfasts, a | | | | |
| wine social hour, and unique rooms filled | | | | His family has been in the Arch Cape since |
| with antiques. | | | | the 30's. His parents also run a small |
| | | | lodging there. |
| The new name is designed to make it easier to | | | | |
| remember and identify the lodging's location, | | | | Shaw is bringing much of his tech and |
| said Shaw. The new name also works better | | | | marketing knowledge to revamping the approach |
| with their revamped website, allowing web | | | | of many aspects of Arch Cape House. Shaw and |
| surfers to more quickly notice the location. | | | | Dau are looking at adding wireless Internet |
| | | | access. Shaw has already done much with their |
| "There's a new partner, a new website, and we | | | | website, including a much larger presence on |
| just thought it was a good time to change | | | | the Net and online booking for the lodging - |
| everything," said Shaw. "We're just trying to | | | | which he says is currently responsible for a |
| really let people know where we are and that | | | | growing chunk of business at Arch Cape House. |
| here they can get great food, hospitality and | | | | |
| that unique architecture - all overlooking | | | | The intertwining of promotions with other |
| the beaches of Arch Cape." | | | | businesses has already begun. Arch Cape House |
| | | | has linked some lodging specials and packages |
| Dau and Shaw are planning other changes and | | | | with EVOO Cooking School in Cannon Beach and |
| additions, including wine tasting dinners, | | | | with other regional events. |
| featuring local artists, cross promotions | | | | |
| with other businesses and events in Cannon | | | | Arch Cape House is on East Ocean Rd., just |
| Beach, and a garden that will grow food for | | | | north of the Arch Cape Tunnel. 800-436-2848. |
| Dau's legendary breakfasts. | | | | |
| | | | For more on the Oregon Coast, the Cannon |
| Shaw is taking master gardener classes in | | | | Beach area, or romance specials on the coast, |
| preparation. "I want to grow herbs for our | | | | see Oregon Coast Beach Connection, which |
| own food," Shaw said. "So we'll have organic | | | | spotlights Valentine's Day secrets and spring |
| foods for Barbara's cooking. Hopefully we'll | | | | break fun as well. |